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GRAF signs David Booth to endorsement deal
CALGARY, ALBERTA, CANADA, March 18, 2013 – GRAF, designers and manufacturers of premium hockey skates, sticks, protective equipment, and figure skates, is pleased to announce the signing of Vancouver Canucks forward David Booth.
David will now join Dennis Wideman and Tessa Bonhomme as members of the GRAF advisory team and becomes the first American born player to sign and endorsement deal with GRAF. David will play a role in GRAF’s product design efforts and will be part of creative platforms moving forward.
David began using GRAF skates during his collegiate career at Michigan State and has been a loyal GRAF supporter ever since and started using GRAF sticks and gloves prior to the opening of the 2012-2013 season.
The signing of David`s provides another high profile athlete in a strong hockey market and will increase GRAF`s brand awareness and visibility.
As GRAF continues working with elite athletes in the NHL and around the world additional announcements will follow.
Founded by the Graf family in Kreuzlingen, Switzerland in 1921, the company has evolved into a global organization with manufacturing partners around the world. GRAF designs and manufactures premium hockey skates, hockey sticks, hockey equipment and Figure skates. Synonymous with quality, comfort and design, GRAF products are available in Key Hockey and Figure Skate Retailers around the world. A "Supplier to the National Hockey League” GRAF products are used by professional players throughout the Global hockey markets. www.grafcanada.com
About David Booth
Dennis is a 7 year NHL veteran from Detroit, Michigan, USA. The 28 year old forward has appeared in 377 regular season games registering 104 goals and 199 points. David was drafted by Florida Panthers in the 2nd round of the 2004 NHL Draft and spent 5.5 seasons there before being traded to the Vancouver Canucks during the 2011-2012 season. Prior to being drafted, David played 4 season of NCAA hockey at Michigan State, finishing his 134 game career with 105 points. David was also a member of the gold medal winning team USA at the 2004 World Jr. Hockey Championships.